Whitney Stout, JD · Creator of The DANCE System™
Creator of The DANCE System™ | Founder of Think Shift Lead™ and Change the SaaS™ | Innovation & Change Strategist, Strategic Initiatives & Rollout Consultant
Tools
The change communication system, licensed for $197, and three pay-what-you-want toolkits for specific jobs.
29 tools for planning and communicating a change in five phases, from defining the scope to keeping it in place after launch.
Fifteen tools for working out who needs to agree, in what order, and what each person needs to hear.
A process for working out who in a company can approve a buy: what to look for in a company, who to prioritize, and how to read the replies.
Walks you through who a stalled account is stuck on, person by person, and what to do about each one.
Or browse everything on Gumroad.
Books
Three short books on the DANCE System, on Kindle and Kindle Unlimited.
Navigating uncertainty, reducing stress, and keeping change moving
Getting buy-in, planning the rollout, and making the new way stick even if you're not the boss
Change Management and Stakeholder Alignment Essentials for SaaS SDRs, BDRs, AEs, and CSMs
All three on the series page.
Consulting
Think of this as a temporary fractional. You can ask me questions, send me things for feedback, have me look at your demo or your pitch deck, whatever that is for you, for a stretch of time we agree on. It's all asynchronous. I don't do calls, and I work on it outside business hours.
The talk
The DANCE System, explained from the TEDxWVU stage.
The blogs
How the brain and body respond to change at work, and what to do about it.
For people leading a change they can't order anyone to adopt.
For SDRs, BDRs, CSMs and AEs: prospecting, pipeline, rollouts and renewals.
Speaker, podcast, and collab requests: the request page.